Wimbart is an independent PR agency specialising in Africa and emerging markets. With a focus on the continent’s tech and start-up sectors, we produce hyper-targeted, relevant & meaningful media campaigns for our clients.
Our capabilities stretch beyond traditional agencies; we write strong copy, build brands and break big news stories, ensuring our clients secure impactful & relevant media coverage in an ever-crowded market.
Integrity & authenticity underpins everything we do. Our dynamic, purposeful approach to every piece of work we carry out means that we consistently deliver strategic campaigns that support our clients’ business goals.
Featured Updates
Introducing Wimbart Lite
Over the past decade, Wimbart has worked alongside some of Africa’s ambitious tech companies - from early-stage startups to scale-ups. As the ecosystem has grown, so has the need for accessible, focused communications support at the very beginning of the journey. Wimbart Lite is our new dedicated PR service for early-stage teams and VC portfolios, offering focused storytelling, targeted media outreach and structured reporting to help founders build credibility and momentum from day one.
Emeka Ajene (Afridigest): “Why Should Anyone Care?” The Test Most African Founders Get Wrong
Most founders can explain what they are building. Far fewer can explain why anyone outside their team, investors or family should care. That is the tension at the centre of this conversation with Emeka Ajene, founder of Afridigest and co-founder of Gozem. Emeka has sat on both sides of the table - first as a founder building across Francophone Africa, and now as a media operator thinking about how African tech is understood, covered and taken seriously. The conversation gets into the real work behind storytelling: not spin, not visibility for visibility’s sake, but the ability to give people enough context to understand why your company matters.
How we work
The Wimbart Process
RESEARCH
immersing ourselves in our clients’ companies, understanding their business needs, the sector landscape and how communications can deliver their business goals
STRATEGY
our informed research enables to deliver an insightful and dynamic strategy that will inform our work and help us deliver our objectives
EXECUTE
working with influencers, thought-leaders, journalists and events organisers around the world - we get our clients’ messages out there - online, in-print, on broadcast platforms, on panels
EVALUATE
providing a detailed analysis of each campaign, we constantly review and refine our processes to ensure optimum results
You'll see our clients in these outlets
Media Coverage
Smart, savvy comms professionals
The Team
We have yet to meet another team that has so much Africa-related strategic communications experience. Whilst we all operate in a digital age, people and relationship-building are still central to any smart communications agency. Our team members are skilled in developing and maintaining long-lasting partnerships with a global network of journalists and influencers.
We've worked with some of the best
CLIENTS
